Shahid Ali wants to expand his General store by refurbishing it with more stock and different variety and for that purpose he has applied for a loan from Seedout. He is 23, married and father of two children. His agying father also lives with him. His house is located in a rural area near lahore. Though his business helps him in carrying out his family obligations, he has not been able to improve his business. His earnings are static and with limited items he can not increase his profit margins. Adding more items is out of his capacity and getting a loan from commercial banks is certainly out of question.  With Seedout's support he can stock his shop, increase customers and build better goodwill. Hopeful Shahid believes what lies ahead is beautiful and prosperous for his family and he can easliy admit his son in school with the improved earnings.